Skin Apeel Day Spa: A Brand Rooted in Wellness and Beauty
When Skin Apeel Day Spa invited me to redesign their logo, I started where I always do—by walking in and paying close attention. The first thing I noticed? Beautiful wisteria, cascading from the ceiling like a gentle curtain. It wasn’t just decorative—it was the experience. Calm, elegant, natural.
That moment guided everything. The wisteria became the centerpiece of their brand identity—subtle, serene, and deeply rooted in the spa’s atmosphere. I even designed a custom wisteria pattern for their shopping bags, extending the brand experience beyond the spa and into the hands of every client. A small touch that reinforces a lasting impression.
