On any given day in the design studio, time-sensitive client requests and deadlines account for numerous balls in the air.
Last week, it was a non-profit annual report, a new logo for a funky start-up, a website launch and an architectural proposal for a municipality’s $50 MM courthouse. Due dates ranged from end of the week to as soon as, “yesterday.”
THEN THE PHONE RINGS
No problem. Two more balls in the air for a great client who’s been presented a unique advertising opportunity and has a keen idea for a trade show booth redesign. The art of juggling is keeping objects in constant motion and not letting any hit the ground. Some people may see it as anxiety-producing, but for me, it’s the nature of my business – and it’s exciting!
I’m pretty sure that everyone’s job is a juggling act. Mine allows me to express my creativity and make my clients look great.
STAYING AHEAD OF THE BALL
As a busy designer, I’m all about maintaining schedules and project deadlines, regardless of size, complexity or fun factor. And I’ve been doing this long enough that I understand the expansive nature of my capacity, so it’s extremely rare that I refuse any client’s last minute request.
Every project is a unique opportunity – for my client’s business and mine too. Together, we effect change in the mind of a consumer; build a reputation; pave the way for a buying decision; create, or keep, a brand promise. Hefty objectives!
Need some help with the creative projects you’re juggling? Contact Dawn of Designs.